Impact of Associative Memory

The value in developing associative memory capabilities has far-reaching implications for your daily life.

Establishing associations helps you to remember information more easily, such as names of people and places, phone numbers, birthdays and anniversaries. This may help you to recall other related information about them (e.g., someone’s birthday might remind you that he or she has a party planned for that evening).

It also helps you to remember things in an efficient manner by recalling information that is useful for specific tasks. For example, you might form associations between the things that you need to do and the people who can help you accomplish them.